Colgate My First Baby and Toddler Toothpaste is a safe fluoride-free formula for the littlest ones at home. This formulation, specially designed for kids under 2 years old, gently cleans teeth and does not contain artificial colors, preservatives, or sodium lauryl sulfate. With a mild fruit flavor, this baby and toddler toothpaste is designed with a convenient stand-up tube with twist off cap for less mess dispensing.