What it is: A pigmented, longwear lipstick with a creamy vegan formula infused with aloe vera and avocado oil that leaves lips feeling nourished and hydrated. Formulation Type: Lipstick Benefits: Hydrating, Long-wearing Ingredient Callouts: This product is cruelty-free. What Else You Need to Know: With a new look and vegan formula, this hydrating lipstick gives you high-impact, long-lasting color in a single swipe. The collection includes 35 Los Angeles-inspired shades from sheer pink and everyday nude to bold red in three moisturizing, vibrant finishes: cream, matte, and shine.