What it is: A sheer, soft matte lip color that makes your lips petal-soft while delivering up to 12 hours of weightless wear and up to 24 hours of lip-softening hydration. Formulation Type: Lipstick Benefits: Hydrating and Long-wearing Highlighted Ingredients: - Raspberry Seed Oil: Creates a lipid barrier for moisture retention. - Mango Butter: Moisturizes and helps reduce the look of fine lines and wrinkles. - Plant-Derived Emollient: A blend of coconut and glycerin that’s lightweight and moisturizing. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging. What Else You Need to Know: Petal Soft Lip Crayon provides a wash of dimensional matte color with a soft, blurred finish. Infused with naturally derived ingredients, this lightweight formula improves lip texture for a smoother, healthier lip look by delivering fast hydration and comfort. Clinical Results: In a single-blind study on 33 subjects of all ethnicities and skin types, ages 18 to 35, with no dry or chapped lips: - 100% of participants reported they would buy this product - 100% of participants said lips feel smoother after using - Participants reported lips look smoother after using for 2 weeks