What it is: An antioxidant-rich shampoo that boosts brilliant shine, removes pollution buildup, and adds lightweight moisture while protecting color vibrancy. Hair Texture: Straight, Wavy, and Curly Hair Type: Fine and Medium Hair Concerns: - Frizz - Shine - Color Fading Key Benefits: - Boosts brilliant shine - Protects against pollution buildup - Preserves color vibrancy Highlighted Ingredients: - Red Wine and Raspberry Leaf Extract: Removes pollutants via active antioxidants. - Grape Leaf Extract: Combats damage with its high antioxidant content. - Sea Buckthorn: Is loaded with vitamins C and A, as well as fatty acid omega-7. Ingredient Callouts: This product is vegan, gluten-free, cruelty-free, and comes in recyclable packaging. What Else You Need to Know: Boost brilliant shine by 45 percent* with this antioxidant-rich shampoo. Infused with grape leaf extract, raspberry extract, and sea buckthorn, it removes 57 percent* of pollution buildup that would otherwise dim hair’s ultra-shiny, smooth, healthy look. The formula provides lightweight moisture ideal for fine-to-medium hair types while protecting color vibrancy. *Clinically demonstrated when shampoo and conditioner are used together. Fragrance Description: Notes of warm vanilla, spicy sweet clover, and fresh citrus create an intoxicating fragrance. Clinical Results: In a 2-week consumer test with 55 participants, when used with conditioner: - 85% agreed hair felt softer and more moisturized - 80% said hair looked and felt less dull - 78% agreed hair looked shiny Products formulated without certain ingredients, including parabens, sulfates, phthalates, and mineral oils, from brands that have met our specific criteria for ingredient sourcing and formulation, packaging, environmental commitments, and consumer transparency. Learn more here.