What it is: An all-in-one plumping balm, gloss, color, and hydrating treatment with buildable coverage and a glossy plump finish. Formulation Type: Lip Plumper Benefits: Hydrating, Long-wearing, Plumping Highlighted Ingredients: - Maracuja: Visibly firms and brightens.- Superfruit Complex: Nourishes.- Vitamin E: Moisturizes. Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, hydroquinone, triclocarban, and triclosan. It is also vegan, gluten-free, and cruelty-free. What Else You Need to Know: The viral maracuja juicy lip plump is for your juiciest lips ever. Cushion Comfort XL Complex creates a juicy, visible plumping effect while hyaluronic acid and more than 10 superfruits moisturize. It has a non-sticky feeling and a stained-glass shine that smooths the look of lip lines for a soft, pillowy pout. Research Results: According to a study, users reported:- 100% saw more plump lips- 100% saw immediate hydration