What it is: A hydrating, high-shine plumping lip gloss that gives the appearance of fuller, poutier, more voluminous lips, available in a sheer and rich formula.   Formulation Type: Lip Gloss and Lip Plumper Benefits: Hydrating, Long-wearing, and Plumping Highlighted Ingredients: - Vitamin E: Enhances shine and adds moisture to the lips              - Peppermint: Stimulates blood-flow to the lips for an instant plumping effect                            - Jojoba Oil: Smooths and helps to restore hydration and moisture to the lips Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, and cruelty-free. What Else You Need to Know: This hydrating, high-shine gloss has stimulating plant-based ingredients that visibly volumize lips upon application while an active blend helps to smooth the lips and improve plumpness over time. The plush doe-foot applicator hugs the lips for a comfortable, juicy kiss of color and added shine.