What it is: A restorative daily shampoo that builds new bonds to strengthen weakened hair, improve elasticity, and care for damage.  Hair Texture: Straight, Wavy, Curly, and Coily Hair Type: Fine, Medium, and Thick Hair Concerns: - Color Safe- Shine- Damage, Split Ends, and Breakage Key Benefits:  - Reduces frizz- Repairs damage- Strengthens hairs and improves elasticity Highlighted Ingredients: - Honey Bond-Building Complex: Builds new bonds to strengthen and support repair.- Wildflower Honey and Honey Ferment: Improve elasticity to prevent breakage. Ingredient Callouts: Free of parabens, formaldehydes, phthalates, mineral oil. It is also cruelty-free. What Else You Need to Know: Powered by Bumble and bumble's Honey Bond-Building Complex, this shampoo builds new bonds in the cortex and strengthens and prevents breakage to the protective barrier known as the cuticle—repairing hair from the inside out. Featuring wildflower and honey ferment, this complex improves hair’s elasticity to prevent breakage. This product is an Allure Best of Beauty award winner. Fragrance Description: This shampoo has a hint of blood orange citrus, heart of wild orchid, and a blonde wood finish.